From Machine Shop to Nail Industry Leader – Richard Hurter’s Story

ARTICLE BY KUPA | PUBLISHED IN 2025

Behind every great brand is a visionary leader — and for KUPA Inc., that leader is Richard Hurter. His journey from working in a machine shop to becoming one of the most respected figures in the nail industry is a testament to how passion and vision can turn a side job into a lifelong pursuit of excellence.

Richard joined KUPA at a pivotal time. In the 1990s, the company was primarily a distribution house, but under his leadership and relentless drive for innovation, KUPA transformed into a global powerhouse known for its precision-engineered e-file machines, salon equipment, and groundbreaking products. Now, as KUPA celebrates 40 years in business, Richard continues to push boundaries, ensuring the brand remains at the forefront of technology and education for nail professionals worldwide.

Want to know the secrets behind his success? In the latest episode of Nails from A to Z, powered by GlossaryLive, Alisha Rimando sits down with Richard for a candid and inspiring conversation. Together, they discuss his early career, the turning points that shaped KUPA’s evolution, and the ideals that continue to drive the company forward.

Whether you’re a nail technician, salon owner, or simply curious about the people shaping our industry, Richard’s story offers valuable lessons in leadership, innovation, and perseverance.

You can listen to the episode now on Spotify, Apple Music, iHeartRadio, or Amazon Music, or watch the full interview on GlossaryLive.com.

Don’t miss this opportunity to get to know the man behind KUPA Inc. — and discover how vision and dedication built a brand that continues to inspire the nail world.